Calgary, Alberta — Performance marketing

Growth you can put a number on.

We build lead engines for Alberta businesses — search, paid media and landing pages tied to one figure that actually matters: what it costs you to win a customer.

Get a proposal See what we do

No retainers before a plan · Month-to-month after 90 days

Client account — 12-month view Qualified leads
Month 01 Month 12
Leads / mo
312
Cost per lead
$38
Close rate
26%
Median return on ad spend across managed accounts
0x
Tracked pipeline generated for Alberta clients
$0M
Client retention past the first twelve months
0%
Industries we've run acquisition programs in
0

Why teams switch to us

Most agencies report activity.
We report revenue.

Posts published. Impressions served. Keywords ranked. None of it pays a crew on Friday. Before we spend a dollar of your budget, we agree on the number the work has to move — then we report against it every month, in plain language, whether it's good news or not.

The problem

You're billed for effort

Hours, deliverables, "brand awareness." You can't tie any of it to a job on the books, so you can't tell whether to spend more or stop.

Our position

You should be billed for outcomes

We instrument the whole funnel first — calls, forms, quotes, closes — so the spend decision becomes arithmetic instead of an argument.

What changes

You get one number to watch

Cost per booked job, updated weekly in a dashboard you own. If it climbs for two months running, we tell you before you ask.

Services

Five levers. Pulled in order.

We don't sell all of it to everyone. Most engagements start with two, and we add the next one only when the first is paying for itself.

01 / Foundations

Search engine optimization

Local and organic search for businesses that need to be found in Calgary, Airdrie, Okotoks and across Alberta — technical fixes first, content second.

  • Google Business Profile and map pack strategy
  • Technical audits, Core Web Vitals, site architecture
  • Service-area and location page systems
  • Content built around buying intent, not keyword volume

02 / Demand capture

Paid search & paid social

Google Ads, Meta and LinkedIn managed against cost per qualified lead. Budgets are reallocated weekly, not left on autopilot until quarter end.

  • Search, Performance Max and retargeting builds
  • Negative keyword and placement hygiene
  • Creative testing with a documented hypothesis
  • Seasonal pacing for trades and field services

03 / Conversion

Landing pages & web

Fast, accessible pages that turn clicks into calls. Built to load under two seconds on a phone in a truck with two bars.

04 / Follow-up

Lifecycle & CRM

Speed-to-lead automation, quote follow-up sequences, and review requests — the cheapest revenue most businesses are leaving on the table.

05 / Proof

Analytics & attribution

GA4, call tracking and CRM data joined into one dashboard, so every channel is judged on jobs won rather than last-click credit.

How we work

The first 90 days, in order.

This sequence isn't decoration — each step depends on the one before it. We won't buy traffic for a funnel we can't measure.

01

Diagnostic

Week 1–2

We audit your analytics, ad accounts, search visibility and sales follow-up, then show you where money is leaking. You keep the audit whether or not you hire us.

02

Instrumentation

Week 2–4

Call tracking, form events, CRM stages and a single dashboard go live before spend increases. Nothing scales until it can be counted.

03

Build & launch

Week 4–8

Landing pages, campaign structure and content ship in one coordinated launch, with a written hypothesis for every test we're running.

04

Compound

Month 3 onward

Weekly optimization, monthly reporting against the number we agreed on, and a quarterly decision: scale it, fix it, or kill it.

Industries

We know the Alberta buyer.

Seasonality, ticket sizes, and how long a decision really takes here. Each sector below has its own playbook and its own definition of a good lead.

Energy & industrial services

Long cycles and few buyers. We focus on search visibility for specific service terms and LinkedIn programs aimed at named accounts.

KPI · Qualified RFQs

Construction & trades

Chinook-driven demand spikes and a short window to book the season. Budgets pace with the weather, not the calendar.

KPI · Cost per booked job

Professional services

Law, accounting and consulting firms where one client is worth five figures. Intent-led search plus credibility content.

KPI · Cost per consultation

Health & dental clinics

Map pack dominance, review velocity and booking flows that don't lose people between the ad and the calendar.

KPI · New patient cost

Real estate & development

Community-level campaigns for builders and brokerages, measured on qualified showings rather than form fills.

KPI · Cost per showing

Home services & retail

High-volume, low-ticket work where speed-to-lead decides the sale. Automation does the first two minutes for you.

KPI · Lead-to-close rate

Selected results

What the numbers looked like.

Three engagements, reported the way we report to clients: the figure, the timeframe, and what actually caused it.

Mechanical contractor · Calgary

−41%

Cost per booked job over eight months. Cause: killing three Performance Max asset groups that were buying warranty searches, and rewriting the quote follow-up sequence.

Multi-site dental group · AB

3.2x

New patient bookings year over year. Cause: separate location pages, a review programme, and an online booking flow that stopped dropping mobile users at step two.

Industrial services · Alberta

$1.9M

Pipeline attributed to organic search in 14 months. Cause: 40 service-and-region pages built from the terms procurement teams actually type.

"They were the first agency to tell us to spend less in a channel. That's when we knew the reporting was honest — and it's why they still run everything."
Dana Whitmore Operations Director, Bow Valley Mechanical · Calgary

About us

Built in Calgary, for businesses that count in dollars.

LaunchVista was built in Calgary after years of watching good Alberta operators pay national agencies for reports they couldn't act on. Our founders came out of energy services marketing and paid media — two worlds where the budget question gets asked directly and answered with a number.

We stay deliberately small. Every account is run by the person who sold it, and we cap the client list so nobody gets handed to a junior in month four. When the local economy tightens, our clients need us to argue for their budget with evidence — that only works if the same people are in the room all year.

We work Mountain Time, we answer the phone, and we'll tell you when a channel isn't worth the spend. That's the whole pitch.

Talk to a strategist
Founded
2019, Calgary AB
Team
11 specialists, in-house
Client cap
24 active accounts
Reporting
Monthly, on a live dashboard
Commitment
90 days, then month-to-month
Data ownership
Yours. Always.
Service area
Alberta & Western Canada

Common questions

Before you book a call.

Management fees start at $3,500 per month and scale with the number of channels and locations. Ad budget is separate and paid directly to the platforms — we never mark it up. You'll get a fixed quote after the diagnostic, not before.

Paid channels produce leads in the first few weeks, though the first month is mostly buying data. Search compounds more slowly — plan on four to six months for meaningful organic movement. Anyone promising faster than that on SEO is guessing.

Ninety days, because that's the minimum honest window to instrument, launch and read results. After that it's month-to-month with 30 days' notice. Your accounts, data and creative stay in your name throughout.

Most clients are in Calgary and the surrounding corridor, and several run national campaigns from here. We work Mountain Time and meet in person when it helps — which, for a first strategy session, it usually does.

Contact us

Tell us the number
you need to move.

Send the form and you'll hear from a strategist — not a sales rep — within one business day. If there's a better fit for your budget than us, we'll say so.

Office
4 Castleridge Close NE
Calgary, Alberta T3J 1Y9
Canada
Hours
Mon–Fri, 8:30–17:30 MT

We'll only use these details to reply. No lists, no resale.